Fellows will become the first auctioneer to offer its entire online catalogue in rich, interactive 360 images. We are making these images available for our Vintage & Modern Wrist Watches sale of Monday, 23rd July in a bid to increase accessibility and enhance the buying experience for our online customers.
The images themselves, which will also be accompanied by the usual still shots and additional close-ups, allow the customer to fully examine over 200 quality watches at every angle with just the click of a mouse. The 360 option has the effect of creating almost a 3D experience for users, allowing them to take in more than just the aesthetic, but the overall ‘feel’ of a watch as well.
Stephen Whittaker, Managing Director of Fellows said: “As more and more customers bid online without ever setting foot in our saleroom, it is vital that we provide as much visual information of our Lots as possible. By displaying every watch through these interactive 360 images it is our hope that customers can truly familiarise themselves with the items and be 100% confident in their bidding.”