Fellows and Sons | Established 1876

Watches in Fellows’ upcoming sale can now be viewed on wrists for the first time

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Every watch in Fellows’ upcoming 15th October sale can be viewed on wrists prior to the sale as additional images for the first time. The sale showcases timepieces from renowned watch brands such as Omega, Patek Philippe, and Rolex. From vintage to the modern day, this auction regularly breaks records and features fine watches – and for the first time all of the watches can be viewed on the Fellows website whilst worn.

Rolex watch on wrist

This initiative started following the success of Fellows’ recent Fine Jewellery sale. Fellows has been modelling jewellery from their auctions worn on people, which has given customers a greater insight into size and appearance. The aim is similar with watches, as the upcoming Watch Sale has over 300 lots of sought-after Rolex, Omega, Tag Heuer and many more timepieces.

Highlights in this sale include a gentleman’s stainless steel Rolex Oyster Perpetual Submariner ‘4 Liner’, a base metal WW2 German military issue pilot wrist watch issued for the Luftwaffe during WWII, and multiple desirable Audemars Piguet models. All of these watches can now be viewed via the website whilst worn on a wrist, to give Fellows’ customers a greater insight into how a timepiece would look on them.

Watch on wrist

Laura Bishop, Watch Manager from the Watch Department at Fellows, said: “We have already had a lot of positive feedback from displaying watches worn on people on our website. We hope it will help our customers and we are always trying to go the extra mile to make the bidding process as efficient as possible. This idea went down very well with jewellery and I’m sure it will have a positive impact on our upcoming Watch Sale. ”

The Watch Sale is now available to view online and in person at the following times:

8 October 2019 12noon – 7pm (London)

12 October 2019 11am – 4pm (Birmingham)

14 October 2019 10am – 4pm (Birmingham)

15 October 2019 8.30am – 11am (Birmingham)

Photo ID is required